Want me to write emails for your biz?

Many business owners are sitting on a gold mine, and don’t even know it.

What is that gold mine?

Their customer list.

Even small “bricks and mortar” businesses like spas, training studios, hair salons, and chiros sometimes have lists of 5K-10K emails that they seldom or never communicate with.

Take note…

Everything’s moving online.

Heck, people are even ordering groceries from Amazon now.

And online…

Email is KING.

No other medium on the world wide web is putting more sales into spreadsheets than email.

ANY business owner that’s not regularly in their customers inbox is leaving A LOT of money on the table.

Email’s been my go-to since 2007.

(In fact, I have readers who have been with me since then, and still read my emails, which is pretty amazing to me.)

I see no reason why someone with a list size like the above couldn’t add AT LEAST 100K, probably more to their bottom line THIS YEAR, with email done right.  For an online-based business with a good product/service mix, it would be much higher.

All that’s to say, my expertise, and my penmanship are now for hire.

I’m excited to announce a new addition to my suite of services:

EMAIL COPYWRITING.

I’ve been in love with the art form of email marketing since I first discovered it.  I’ve studied the masters, Perry Marshall, Ben Settle, Matt Furey, and direct response giants like Dan Kennedy, Claude Hopkins, and Jay Abraham.

More importantly I’ve got a system that can drive a massive increase in profits IMMEDIATELY for any business owner with a reasonably sized list.

So here’s the deal-e-o…

If you or someone you know is interested in chatting about having me write emails for your biz, please schedule a time here:

http://calendly.com/conorkel

I’ll ask you exactly six questions, and based on your answers I’ll be able to tell you, in about 15 minutes, if I can help you or not.  Specifically, I want businesses that I know will get a 10x return, or more, on my meager fee.

Now here’s the catch:

I am only taking on 4 clients.

(There are only so many emails I can write.  What do you want?  Geez, I’m not a machine.)

Once those spots are gone, they’re gone.

So if I’ve piqued your interest, act now.

Me = chomping at the bit.

SO PUMPED!

I’m gonna go meditate to try to calm down.

Breathe, Conor, breathe…

Happy Emailing,

Conor Kelly

Sleep better using this simple rule

I like this.

It comes from fitness guy turned productivity expert, Craig Ballantyne.

Here it is…

The 10-3-2-1 rule.

No caffeine 10 hours before bed.

No food or alcohol 3 hours before bed.

No work 2 hours before bed.

No technology 1 hour before bed.

If there’s one I’m a little lax on it’s no food 3 hours before bed.

Just the nature of my days I guess.

I get home late and I’m often still short of my protein and calorie goals so I’ll raid my fridge.  It’s good eats, and usually still two hours before bed, so close enough.  I also happen to think if you’re more than a little hungry by that point, you should eat, even if it’s just 15-20 snacktacular almonds.

Also, further comment on the caffeine thing…

I used to drink coffee at 3pm or 4pm and not have it disrupt my sleep.

It does now.

And it took me a while to clue in to that little fact.

I share this because one’s metabolism can change.

Be open to changing with it.

For more simple rules that let you live slimmer, happier, and healthier, kick your heels together three times and you’ll wind up here:

http://www.conorkellypersonaltrainer.com

It may not be Oz, but there is a wizard to be found there. 😉

Happy Sleeping,

Conor Kelly

How I get travel perks and other neat stuff

IMG_0950

Check out Yours Muscularly striking the classic Ocean’s 11 pose in front of the fountains at The Bellagio.

I’ve been in Vegas since Wednesday for a seminar.

Anyway, here’s a little trick I learned a while back…

Whenever I check in at a hotel, I always get a free room upgrade.

This time was no different.

Here’s how I do it:

1. By ASKING.

2. By EXPECTING a yes.

I’ll usually come up with some dubious rationale for why.

In this case, I’m staying at Treasure Island.  It’s my first time here.  Most places if they’re reasonably decent want to make a good first impression so you’ll come back.

So I go:

“It’s my first time here!  Can you give me a free upgrade?”

That’s it.

But the key is in how I ask.  It’s not so much what I say, as what I’m saying without actually saying it.  Catch my drift?  That means my body language signals that I’m expecting the affirmative.

I hold eye contact.  I don’t flinch.  I breathe.

And I wait for a response.

Ok, back to this trip.  The clerk looks me over (he’s sizing me up), then he checks his computer.  He says, “Well, Mr. Kelly, we have a room on the 22nd floor with a view.  It’s larger and has two queen beds.  But it’s $50 extra per night.”

To which I reply: “Is there anything you can do for me?”

Again, eye contact.  Breathing.

It’s like playing Chicken.

He who blinks first, loses.

After giving me another long, pondering look, he says: “I can do that for you Mr. Kelly.  We hope you’ll enjoy your first stay with us.”

There you have it.

That’s how it’s done.

I figured this out about 10 years ago and literally have not been told ‘no’ by any hotel since.

Will this always work?

Of course not.

But since we’re talking Vegas I’d place odds on a confident ask.

By the way, this is a power persuasion principle.

You can use it in all sorts of devious ways to get what your greedy little heart desires (and positively influence situations, too).  Just practice the habit of expecting a yes when you make a request and be sure your sub-communications match your words.

Be relaxed.

Wait it out.

What does this have to do with your fitness?

Part of what keeps deals like my mini Vegas caper from unraveling is having that good feeling in your body, deep down in your bones.

It’s the ultimate influence.

So start getting more of what you want, when you want it, here:

http://www.conorkellypersonaltrainer.com

Alright, that’s good for today.

I’ve got to head to the airport soon.

Catch you when I’m back in The 6.

Happy Persuading,

Conor Kelly

86 yr old gets his groove back

In my career, I’ve had several clients start training with me AFTER the age of 85.

In one case, the client’s main goal was to be able to walk more confidently because he hated younger, stronger pedestrians zipping around him on the sidewalk.

He made great strides too.

(Pun intended.)

And the biggest benefit of his workouts?

His family reported a noticeably better MIND. He could express himself more clearly, seemed more “with it”, full of humor and wit, and his short term memory was on the rise.

All of this used to surprise me.

Not these days.

I’ve seen so many dramatic turnarounds in older adults now that I expect it.

The science bears this out as well.

The physical benefits lifting weights (greater strength, mobility, posture, and balance) are just the tip of the iceberg.

Aside from oxygenating the brain and releasing neuronal growth factors essential to learning, we now know that unless you challenge your muscles with resistance on the regular, you can’t maintain your body’s hormone cascade. And as your hormones nose dive with usual aging, so does your intelligence, memory, and ability to enjoy positive emotions like friendship, joy and confidence.

I bring this up because I’ve had a great track record with folks in their late 70’s and 80’s.

And I want more success stories.

I can think of few things more rewarding than helping someone get back quality years in their life.

So who do you know with that many candles on their most recent birthday cake?

Maybe it’s a parent or grandparent even.

If they’re anywhere near downtown Toronto (and still relatively mobile), I’d love an opportunity to meet with them and see if I can give them the same gift.

Pass along my number, 416 826 4844.

It’s literally the best thing you could do for them.

Anyway, I’m about to board a plane to Vegas, baby.

Seminar, not party time.

But I do love a good knowledge hangover.

Ha.

Until next time…

Happy Lifting,

Conor Kelly

 

Longevity secrets of the richest man in history

It’s estimated that, at one point, John D. Rockefeller’s fortune exceeded $300 Billion.

Move over, baby Gates.

In fact, that’s enough to buy Bill Gates AND Warren Buffet several times over.

At 53, Rockefeller controlled most of the world’s oil.

But his health was failing.

He developed alopecia and shed all his hair.

Eyebrows.

Everything.

He could barely eat.

In a matter of months he’d lost 50 pounds from an already thin frame, and cut a gaunt, ghostly figure.  His doctors made it clear that if he didn’t retire now, he wouldn’t be around much longer.

See, John D. was a ball of anxiety.  He was slowly crumbling under the burden of his enormous wealth.  He once said, “I never put my head on the pillow at night without reminding myself I could lose it all tomorrow.”

Imagine the stress that caused.

So here are the instructions his doctor gave him:

1. Never worry about anything. Ever.
2. Always stop eating when you’re still a bit hungry.
3. Spend more time outside engaging in light activity.

Well, John D. took this advice to heart.

The senior Mr. Rockefeller was a different chap.

He never worried again.  Even when his life’s work, Standard Oil, was being picked apart by politicians for anti-trust reasons, Rockefeller stayed out of the office.

In his latter years he became the colorful, soundbite-worthy old codger he’s remembered as…the guy who, when asked by his driver why his son tips so much better than he does, replied, “he’s got a rich father.”

Alright, and secret #4 in this longevity protocol?

He started giving all his money away.

Medicine, science, education…so much of the progress we enjoy today can be traced back to Rockefeller’s generosity.

The result?

From one foot in the grave at 53, he lived to be 98.

That’s 45 years on borrowed time.

Not too shabby, wouldn’t you say?

Here’s what I’d like you take away from this.

(1) #’s 1-3 is pretty damn good advice.  If more doctors doled that out these days instead of anti-depressants, we’d be a much healthier society.

AND

(2) GIVE.  John D. Rockefeller spent the first half of his life trying to get, but wasn’t truly happy until he dedicated himself to giving.

This has everything to do with your fitness program, btw.

And anything else you want out of life.

Tony Robbins famously said, “the reason you’re suffering is you’re focused on yourself.”

Giving shifts your focus away from YOU.

It allows you to be immersed in what you’re doing, in contribution, without the fears, doubts and anxieties that can tend to inject themselves when you’re overly SELF-conscious.

And most people are so busy trying to GET the result they want, they never fully GIVE themselves to the process involved.

Ask not what your fitness program can do for you, ask what you can do for your fitness program.

Damn.

A lot of value right there.

Hope you caught it.

I just told you WHAT to do.

For more on HOW to do it, go here:

http://www.conorkellypersonaltrainer.com

Live Long and Prosper,

Conor Kelly

When it’s good to binge

Here’s a success tip from the off the beaten path…

You know how most of us binge on TV shows or movie series?

(Thank you Netflix.)

Well, I also binge on authors.

That’s right.

When I find someone who’s either (a) doing something I’d want to be doing, or (b) onto something I think is unique and valuable, I’ll crawl under barbed-wire to get my hands on every nanobyte of content they’ve ever published.

I want to know EVERYTHING he or she knows.

So I read all their books.

Often two of three times.

I plug in and download their experiences, research, and anecdotes into my greedy little memory cells.

Here’s what it’s done for me: it’s made me both deep and broad in my knowledge.

This helps me make informed decisions about my life.

(Sometimes.)

And clients are often surprised by the range of topics I know about.

Trust me that’s a good thing.

It instantly raises your value in their eyes.

That’s why, regardless of what you do for work, I suggest you give Conor’s hearty wisdom binge a go.  I’ve never read about this concept anywhere, nor heard it mentioned in the context of personal development or success, but this little battle tactic has won me a few victories in my day.

With the above in mind, I’d invite you to binge on ME for the next 30 days.

That’s why I created my 30 Day Transformation email series.

It’s one tip a day of the best my brain has to offer.  Read each one in the comfort and privacy of your inbox.  Also, I’m including a very rare bonus chapter I wrote on the #1 Key To Transformation.

Last call for Conor-hol here:

http://www.conorkellypersonaltrainer.com

Happy Bingeing,

Conor Kelly

25 no b.s. body transformation tips

I’ll make this real simple for you…

Print this list, put it on your fridge, make these tips a part of your life and you’ll already be 80% closer to your body goals this year.

Alright?

Giddyup.

1. Avoid doing too much, too soon.

2. Each week, eat a bit better than last week.

3  Set a personal best of some kind in every workout.

4. Make your goals about things you can control vs. things you can’t (e.g. ‘do five workouts this week’ vs. ‘lose ten pounds this month’).

5. Treat yourself like someone you’re responsible for helping.

(Stole that one from Jordan Peterson’s 12 Rules For Life.)

6. You can’t out-train a bad diet.

7. Drink 1L of water before breakfast and at least 1 more liter throughout the day.

8. Supplement with EFA’s daily.

9. Stop all complaining.

10. Embrace repetition.  Success is a few key things done well over and over again.

11. Consume 30 grams of protein within 30 minutes of waking up.  Just maybe not immediately after the 1L of water I told you to drink in #7.  I won’t be responsible for what happens if you do.

12. Do something nice for someone today.

13. Use the 5×5 rule: no carbs after 5PM/5 nights per week.

14. Learn to relax.

15. Play the long game.  It most likely took you years to gain the fat so be patient.  Consistency + time = results.

16. Cut back on coffee and alcohol.

17. Sleep at least 7 hours a night.

18. Prioritize strength training.

19. Walk more.  Spend more time outside.

20. Pay attention to what you’re doing with your body.  Stand tall.  Shoulders back.  Consciously try to relax any areas of tension.  Come back to your breath.  Breathe deeply.

21. Meditate.

22. Pick foods with only one ingredient.

23. Don’t overdo your cardio.  It’ll tank your metabolism.

24. Avoid sugar.

25. If you only focus on results, you’ll never see change.  If you focus on change, you’ll always see results.

BONUS TIP: Accept screw-ups lightly.  Being able to laugh when things don’t go to plan is a highly under-rated success characteristic.  Simply correct and continue.

For more, get my 30 Day Transformation email series.  One very timely tip per day to keep your transformation engines a hummin’.

Get your good feelz here:

Click here to subscribe to The Conz’ 30 Day Transformation Series.

Happy Transforming,

Conor Kelly

The real reason too much sitting is bad for you

Amy Cuddy does a great TED talk on the power of body language.

Put aside twenty minutes and watch it here:

https://www.youtube.com/watch?v=Ks-_Mh1QhMc&t=109s

One of her more interesting points is that two minutes of what she calls “power posing” increases your testosterone.

Alright, why does that matter?

Because in modern life our movement patterns are typically flexion-dominant, i.e. hands closed, head forward and down, arms and legs in front of the body.  Think of the fetal position as an extreme version of this.

It’s a defensive/submissive posture.

Most of us sit in a car on our way to a job…where we sit at a desk all day before sitting in a car again, only to wind up, you guessed it…sitting on the couch.  And for much of this roundtrip we’re bent forward at the waist, hands clutching our smart phone crack.

Like we’re re-living our glory months in the womb.

Extension, on the other hand, opens you up…

Arms away, head up, standing tall.

Picture the sprinter who launches into a victory pose as he crosses the finish line first.

It’s an aggressive/dominant posture.

The real problem with doing flexion most of the day is it bars you to some extent from the positive emotions you’d otherwise experience.  It’s harder to tap into the testosterone and serotonin fueled highs of confidence and well-being.

You’re also perceived as low-status by your peers.

That’s why I put my trainees into extension as much as possible during their sessions, to compensate.  And I’ll let you in on a little secret: it’s also a big reason why they ALWAYS feel better when they leave.

My point is your ancestors hunted, fought naked, and birthed babies without painkillers (perhaps the most badass of the three)…

You were born to DOMINATE.

It’s carved into your DNA.

Your physiology, almost above anything else, gives you access to it.

(Let that one sink in.)

Watch the video.

And if you’re keen to dominate your day with path and purpose, then you’ll love my 30 Day Transformation series.  It’s one success secret a day, gleaned from six years of my most popular emails.

To get The Conz in a daily IV drip and leave the umbilical cord at home, go here:

http://www.conorkellypersonaltrainer.com

Until next time…

Move well my friend,

Conor Kelly

A little known Harvey Specter success secret

I’ve recently taken to watching old episodes of Suits.

Why?

Two words: Harvey Specter.

If you haven’t seen the show, it’s set in the high stakes world of corporate law with its big dollar deals, cut-throat maneuvers, and boardroom-sized egos.

Harvey Specter is the hot-shot “closer” with a reputation for winning.

He may be fictional, but a fine study of success traits doth Mr. Specter make.

Unapologetic in his ambition, Harvey is an incurable action-taker.  He expects to win, but doesn’t get wound up when things (temporarily) don’t go his way.  He’s got a rock solid belief in his own abilities, and regularly bets LARGE on himself.

In one episode, he makes senior partner in the firm.

There’s a board meeting to announce his promotion.

In front of the board, Jessica, the firm’s boss, pranks Harvey by making him think the equity buy-in for senior partners (a cool half a mil) is payable right away.

Harvey goes white and says: “I have to pay the whole amount now??”

Turns out he’s just playing along.

Always the smooth operator, he later hands Jessica a cheque.

She goes: “You’ve had the money since you knew about the promotion?”

“I’ve had it since I first set my eye on becoming partner,” he replies with a smirk.

You go, Harv.

That’s called being all in, my friend.

As soon as you know you want something, act NOW as though it will happen and plan accordingly.

When’s the last time you bet on yourself like that?

The fitness equivalent might be committing to four to six months of a personal training program by paying in full on the first day.

Many clients have justified their investment to me in these terms.  Most find it hard to back out once all their chips are the table.

Now here’s the not-so-dirty little secret…

You don’t need Harvey’s confidence in order to do this.

In fact, I guarantee if you’ll ignore your doubts, and simply let yourself be willing to make that bet, your confidence will climb about ten notches, right then and there.

Author Jerry Sternin once said: “it’s easier to act your way into a new way of thinking than it is to think your way into a new way of acting.”

(That’s worth re-reading.)

So borrow a page from the great Harvey Specter’s script.

Take massive action.

Bet on yourself.

Keep moving forward.

Just don’t be surprised when this works.

If you liked this, you’re gonna love my 30 Day Transformation email series.

It’s one tip a day (featuring some of my most popular emails from the last six years) to help you be the best possible version of yourself.  It also includes a rare digital copy of my book chapter on The #1 Key To Transformation.

And it’s yours with my compliments.

You can subscribe here:

http://www.conorkellypersonaltrainer.com

I’m excited.

It’s gym time, then taking Olivia to the hairdresser.

Happy Betting,

Conor Kelly

 

St. Patrick’s Day: Fat Gain Bonanza

Fun fact: a 2012 estimate pegged the total amount spent worldwide on beer for St. Patrick’s Day at $245 million.

If we average it to $4 a beer, that’s over 9 ½ BILLION calories consumed.

(And we haven’t factored in other types of drinks, or the typical greasy fare that goes with them.)

It takes about 3,000 surplus calories to create 1 pound of fat.

So after some not-so-quick math we find that well over 3 million pounds of fat are added to world’s bellies, hip and thighs – IN ONE DAY.

Now THAT’s a party.

Let the treadmills of the world tremble in anticipation of the pounding they’ll get this week.

If a more sober mood strikes you, subscribe to my 30 Day Transformation email series.

It’s a “greatest hits” compilation of some of my most popular emails (one a day), and includes a rare bonus digital copy of the first chapter of my book about the #1 key to transformation…

…All with my compliments.

Get it here:

http://www.conorkellypersonaltrainer.com

Stay motivated as we count down the last days of winter.

And yes, you can start from Monday.

Happy St. Patrick’s Day,

Conor Kelly