16 Things everybody should know about email marketing

I was recently interviewed for a podcast.

The interviewer was the lovely Corine La Font of Between The Lines.

(Who was also a tad sweet on The Muscle I might add).

The topic was “How To Build An Audience Using Simple Emails”, and once the little red light flashed “recording”, the value bombs began to drop.

Peep the highlights:

*Why the old marketing adage “the money’s in the list” is only half true (6:33)

*Is email dead? (7:54)

*Email is more personal than social media (12:40)

*The #1 reason to build a responsive email list (13:30)

*How to have more loyal subscribers and customers (15:15)

*Why “unsubscribes” are GOOD (16:24)

*The truth about the best frequency for emails and why you should never worry about “bothering” people (20:55)

*A simple way to segment your subscribers (22:43)

*What metrics actually matter to your success (25:55)

*A sneaky way to use subject lines to identify new marketing and product avenues (27:08)

*How we made a health clinic an additional 14K in the first month (30:16)

*How I use email to grow my business (31:21)

*The power of “soft” offers in every email (32:24)

*Why Marvel movies do better at the box office than DC Comics movies, and how you can use their secret sauce to grow your business (34:00)

*How in 15 minutes and with 6 simple questions you can discover a new way to make a lot more profit in your business (36:07)

*Keys to success (38:16)

Enjoy them a la carte or watch the full interview here:

 

 

Happy emailing,

Conor Kelly

P.S.  Want me to take care of all of this “marketing stuff” for you?  Get your stress-free brainstorm call to find out all that is possible for your biz by booking here:

http://calendly.com/conorkel/emailincome

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